Domain Names for Travel & Tourism Businesses
Domain Names for Travel & Tourism Businesses shouldn’t give you the run-around. Running a travel business is basically selling trust and reassurance. People are handing you their holiday money and hoping you don’t vanish the minute they click “book”. So your domain name needs to look real, sound professional, and be easy to remember when someone’s chatting about you at a dinner party.
We’ve been doing domains and hosting since the early 2000s, and travel businesses are always the same: the ones that get enquiries have domains that are clear, simple, and match what they actually sell.
Why your domain matters in travel
Travel customers are cautious. They’ll check your reviews, your socials, your website… and your domain name is part of that first impression.
london.tours looks like a proper tour company.
cheap-holidays-4u247.com looks like a scam (even if you’re lovely).
Also: travel is word-of-mouth heavy. If people can’t say your domain out loud without spelling it, you’ll lose referrals.
The best domains for travel & tourism (By Extension)
.travel
Perfect for: Travel agencies, travel bloggers (serious ones), travel services
It’s direct and instantly understood.
Examples: city.travel, family.travel
.tours
Perfect for: Tour operators, guided tours, day trips, local experiences
If you sell tours, this is one of the cleanest options.
Examples: london.tours, food.tours
.tour
Perfect for: Single-tour brands, niche tour operators
Similar to .tours, just a different feel.
Examples: history.tour, whisky.tour
.holiday
Perfect for: Holiday providers, holiday rentals, package holidays
Works well if you’re selling holidays rather than “travel services”.
Examples: summer.holiday, family.holiday
.vacations
Perfect for: International-facing brands (especially US audience)
In the UK we say “holidays”, but if you’re targeting Americans, this fits.
Examples: city.vacations, beach.vacations
.cruises
Perfect for: Cruise agents, cruise specialists
Very specific and great for SEO.
Examples: river.cruises, med.cruises
.flights
Perfect for: Flight deal sites, flight booking services
Only use this if flights are genuinely your core offer.
Examples: cheap.flights, direct.flights
.rentals
Perfect for: Holiday rentals, car hire, equipment hire
Works well for accommodation rentals or car hire.
Examples: villa.rentals, car.rentals
.hotel
Perfect for: Hotels, boutique hotels, hotel booking brands
If you’re an actual hotel, it’s a strong match.
Examples: shoreditch.hotel, boutique.hotel
.apartments
Perfect for: Serviced apartments, short lets, corporate stays
Clear and practical.
Examples: london.apartments, city.apartments
.camp
Perfect for: Campsites, glamping, outdoor stays
Short and memorable.
Examples: glamping.camp, family.camp
“Safe” extensions that still work brilliantly
.co.uk / .uk
If you’re UK-based and mainly serve UK customers, this is still the default trust option.
Our advice: if you choose a modern travel extension (like .tours or .travel), grab the .co.uk as well if it’s available and redirect it. This is to protect your brand from misuse and scams
.london
Perfect if you’re London-based or you run London experiences.
Examples: walks.london, tours.london
.com
Still useful, especially if you’re international. Just don’t butcher the name to get a .com.
Pick the right extension for the job (travel edition)
When choosing the right domain names for your travel & tourism business, it’s important to consider it’s context and intended use.
Guided experiences → .tours / .tour
Holidays/packages → .holiday
Accommodation → .hotel / .apartments / .rentals
Cruises → .cruises
Broad travel services → .travel
If your domain matches what you sell, customers relax. If it doesn’t, they hesitate.
Common mistakes travel & tourism businesses make with their domain names.
Mistake 1: Trying to look “cheap” in the domain
Cheap is fine. Looking dodgy isn’t.
A domain like cheap-holidays4u247 screams “too good to be true”.
Better to be clear and professional:
deals.travel
budget.holiday
Mistake 2: Making it too long
If you need to write it down for someone, it’s too long.
bestfamilyholidaypackagesinitaly.co.uk is painful.
italy.holiday is clean.
Mistake 3: Hyphens and numbers
Hyphens are a nightmare on the phone and when typing into web browsers.
“That’s travel hyphen deals hyphen London dot co dot uk” — nobody remembers that.
Mistake 4: Not thinking about pronunciation
If you run tours, your domain will be said out loud a lot.
Say it out loud. If you have to spell it, change it.
Mistake 5: Forgetting local SEO basics
If you’re a local tour company, you want your domain and pages to make the location obvious.
Example: london.tours plus pages like:
/shoreditch
/camden
/greenwich
Quick exercise: Choose your travel domain in 5 steps
First, write down what you sell: tours, holidays, hotels, rentals, cruises.
Then, write down where you operate: London, UK-wide, specific countries.
After that, pick the extension that matches the offer (don’t overthink it).
Remember to keep the name short (ideally 1–2 words).
Then Register your favourite domain name, and consider registering the .co.uk as a backup.
Real examples that work (without naming clients)
Instead of: londonwalking toursandexperiences.co.uk
Try: london.tours or walks.london
Instead of: bestcruiseholidaydeals2026.com
Try: river.cruises or deals.cruises
Instead of: italyfamilyholidaypackages.co.uk
Try: italy.holiday or family.holiday
Instead of: servicedapartmentsinlondonzone1.co.uk
Try: london.apartments
Setting up your travel domain (so it actually works)
Firstly, point the domain to your website or booking platform.Whether you’re using WordPress, Shopify, a booking engine, or a simple landing page, we’ll help you connect it properly.
Then set up a professional email, such as hello@yourbrand.travel, with our web hosting, which looks far more trustworthy than yourbrandtravel@gmail.com.
Third, make the website “trust-ready”.At minimum: clear contact details, real address (if you have one), booking terms, and a proper refund/cancellation policy.
Then connect your domain to your business listings. Google Business Profile, TripAdvisor, GetYourGuide, Viator, Airbnb, Booking.com, wherever you’re listed, make sure the website link is correct.
Finally, redirect old domains properly.So you don’t lose traffic from old brochures, old QR codes, or people who bookmarked you.
Questions travel businesses ask
Will a newer extension like .tours look unprofessional?
Not if it matches what you do.
london.tours looks more professional than londonwalkingtoursandexperiences.co.uk because it’s confident and easy.
Do I need a .co.uk as well?
If you’re UK-based, it’s a good safety net. People still type .co.uk out of habit and it’s always best to secure the popular extensions to protect your brand from abuse/misuse.
Can you help with email and DNS stuff?
Yes. Most travel businesses don’t want to learn DNS — they just want email working and bookings coming in. That’s normal.
What if my business does tours and accommodation?
Pick the extension that matches your main offer, then use pages for the rest.
Example: yourbrand.travel with pages like /tours and /apartments.
Why register with us?
No big sales pitch.
We keep it simple.
We help when things get confusing (email, DNS, redirects, “why isn’t this working?”).
We’ve been doing this since the early 2000s.
Search For Your Perfect Domain Today
Right, what now?
Pick 3–5 domain options
Match the extension to what you sell (.tours, .travel, .holiday, etc.)
Register your favourite
Set up professional email
Point it to your website/booking platform
Update your listings and socials
Redirect any old domains
If you tell me what kind of travel business you run (tours, rentals, cruises, etc.) and where you operate, I’ll suggest a few domain options that fit.
