More time to build your visibility and put your marketing plans into action

Silver marketing costs £300 per month + VAT, with a minimum commitment of 12 months. That’s £3,600 + VAT for a year of marketing, paid monthly.

WESH UK website maintenance is required at £25 per month + VAT, bringing the combined cost to £325 per month + VAT, plus separately charged WESH UK hosting.

If you already pay for our website maintenance, adding Silver costs an additional £300 per month + VAT. You won’t pay for maintenance twice.

Your first quarter’s twelve hours establish where your business stands and where your marketing needs attention.

We audit your wider online presence, research competitors, investigate relevant search terms and customer questions, and gather baseline statistics and ranking information.

This research helps us recommend priorities and agree where your allowance will be most useful. The first quarter is entirely research; proactive improvements begin from quarter two.

From quarter two, three hours are spread across each quarter for monthly audits, monitoring and fixes. The remaining nine hours cover agreed proactive work and any strategy sessions.

We group proactive work into a focused block to reduce interruptions and repeated preparation. Strategy sessions can use up to three of those nine hours per quarter. When no session is needed, all nine hours are available for practical work.

Yes. From quarter two, Silver includes up to three hours of agreed strategy sessions per quarter within its nine-hour proactive allowance.

We decide together whether that time is best spent discussing ideas and plans or carrying out practical work. Sessions use the same allowance as implementation; they are not additional hours or compulsory meetings.

Routine updates, approvals and brief questions about our work do not reduce your allowance.

We research the words and phrases potential customers use to find your products or services, then agree which are most relevant.

Silver includes tracking up to 50 search terms on desktop and 50 on mobile, or up to 100 on one device type, depending on your audience. Tracking the same phrase on both desktop and mobile counts towards each device’s allocation.

This helps us assess visibility and guide priorities. It doesn’t limit your website to appearing for those terms or guarantee particular rankings.

The nine service areas show examples of what your allowance can cover. They are not a checklist of tasks completed every quarter.

We recommend priorities and agree the work with you. Researching and writing new articles, improving product pages or resolving technical problems each takes a different amount of time, so we don’t promise a fixed number of posts or changes.

If a task needs more time than your allowance provides, we’ll explain the options before proceeding.

No. Silver provides a defined time allowance for research, monitoring and agreed marketing work. Nobody can guarantee particular rankings, visitor numbers, enquiries or sales.

We use the findings to guide priorities and review progress. Your starting point, competition, available content and the time needed to make changes all affect what can be achieved.

We provide updates through your secure support ticket, keeping the work, approvals and questions together. We explain findings and activity in plain English rather than supplying stand-alone technical SEO reports.

Routine updates, approvals and brief questions do not reduce your allowance. If a discussion needs substantial additional time, we’ll agree how to handle that with you beforehand.

Work that depends on your response pauses, while monitoring and routine upkeep continue. Unused proactive time carries forward and remains available until used.

We may use that time on other pressing priorities while we wait. Once you provide what’s needed, we’ll re-prioritise the paused work and schedule it within your available allowance.

Yes. Silver requires your website to be hosted and maintained by WESH UK. This allows us to coordinate server resources, website updates, security, performance and marketing work.

Maintenance starts from £25 per month + VAT, with hosting charged separately. If your website is currently managed elsewhere, we’ll discuss the move and confirm the combined cost before you sign up.

Hosting with us also means we manage your website’s backups twice-a-day and can restore an available clean copy if something goes wrong. This protects the time and money you’ve invested in your website and marketing, without relying on another provider’s backup arrangements.

Silver can cover creating or refining individual social posts and reviewing content you already have scheduled, within your agreed allowance.

A full social media content creation and scheduling setup is a separately quoted add-on. The Silver allowance does not include an ongoing, fully managed social publishing service.

Yes. We work with professional photographers who can quote for photography suited to your business.

Photography is quoted and billed separately by the photographer and is not included in your Silver plan. Sourcing suitable existing images for content is a separate task that can use your marketing allowance.

Yes. Silver can provide ongoing support for an established business whose marketing needs fit the available time.

There’s no requirement to move to a larger plan. If your website, workload or ambitions outgrow the allowance, we’ll explain the priorities and discuss whether more time would be worthwhile.

Silver runs for an initial 12-month term and automatically renews for a further 12 months unless cancelled.

To prevent renewal, you must give at least one calendar month’s notice before your renewal date. Monthly payments spread the cost of the annual commitment; they do not make the plan a rolling monthly service.

This ongoing commitment supports continuity of work and the annual investment in the specialist tools used to deliver your service.